We work a lot with partners. As well as bringing specialist sector skills and knowledge, they offer us fresh perspectives to any given project. More importantly, we love working with them and share their desire to deliver positive social change.

Some reflections (and some merch) to mark Firetail’s 20th anniversary.

A common missing element in futures work is the connection to strategy. At its core, strategy is about choices—what to do and what not to do. Futures thinking strengthens this choice-making capacity by providing context for decisions and revealing their implications across different possible futures.

Innovation funds blend investment savvy with social purpose. In this Firetail webinar recap, Jim Clifford OBE and Kirsten Hopkins explain how these funds accelerate impact, recycle capital, and build learning networks—while warning of common pitfalls—and share first-step models for charities, foundations, and corporates.